Description
Hello from Expletas Digi AI,
We are looking for a dynamic and skilled Data Analyst with a focus on digital marketing to join our team and help us unlock the potential of our data. In this role, you will be responsible for collecting, cleaning, analyzing, and visualizing digital marketing data to provide actionable insights that drive our online strategies and enhance business growth. This position requires strong analytical skills, technical proficiency, and the ability to communicate complex findings effectively to both technical and non-technical audiences
Responsibilities
Develop and implement data analysis plans tailored to address specific digital marketing challenges and objectives.
Collect, clean, and manage data from various digital marketing channels, ensuring accuracy and integrity.
Conduct statistical analyses using relevant tools and techniques to assess digital marketing performance.
Identify trends, patterns, and insights from digital marketing data sets.
Create and maintain data visualizations, dashboards, and reports that showcase key digital marketing metrics.
Present findings to stakeholders in a clear, concise, and compelling manner to inform digital marketing strategies.
Stay current with the latest digital marketing analytics tools and methodologies.
Collaborate with cross-functional teams to translate data insights into effective digital marketing campaigns.
May involve building and maintaining data pipelines and automation scripts to optimize digital marketing data processes.
